When the School of Sports came knocking for a rebrand, caution was nowhere on our radar! We dove right in, tapping into nostalgia from our PT days and our spirited Whistle Podu moments. The whistle, a quintessential Chennai symbol of sports, was our obvious choice. From PT classes marking the start (and thank heavens, the end!) of activities to coaches using it across their academies, the whistle embodies everything we stand for. So, let's gear up, get set, and blow that whistle loud and proud!