BurgerMan

When your creative brief involves copious amounts of binge-worthy food and 90's arcade games, work becomes play (literally). Burgerman, Chennai's first and favourite burger brand, was known for it's iconic Pac-man faced red kiosks which dotted the city. The brand decided to level up and Team Pink Cheese were ready to score. After serious research (read hours of playing Pac-man online and loosing miserably) we fired up our creative grill and served a rare combination of a burger that's got game. Bonus points for incorporating the arcade inspired design throughout the packaging and branding process. That's right, we hit the high score on this one. Photography Credits: Muthukumar Ayyappan and Gokul K Raman

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